Do I pay royalties on my existing customers if I join a franchise?
In a conventional franchise agreement, the ongoing fee is often calculated on gross sales, which may make no distinction between a customer the brand sent you and one you found yourself. The deal-deciding question is not only the percentage. It is what the fee is calculated on.
Do I pay royalties on my existing customers if I join a franchise?
In a conventional franchise agreement, ongoing royalties are usually calculated on gross sales. That can include the customer you found, priced, served and kept long before the brand entered the picture. Before you join any franchise, check the fee basis first. The question that decides the deal is what the royalty is calculated on, not only the percentage.
If you already run a cleaning business, this is not a small detail. Your recurring clients are not theoretical. They are the Monday house, the biweekly regular, the move-out customer who calls again, and the homeowner who texts you instead of searching online. You built that customer list clean by clean.
That is why a conversion franchise royalty on existing accounts needs plain language. Some franchise systems charge on everything the business sells under the brand. Some may treat pre-existing accounts differently. Some reduce the opening cost for a conversion but leave the ongoing fee basis unchanged. You cannot know from the word franchise. You know from the Disclosure Document, the franchise agreement and a direct answer from the franchisor.
What is a franchise royalty calculated on?
A franchise royalty is commonly calculated on gross sales, meaning the fee applies to sales recorded by the franchised business as defined in the documents. The important phrase is fee basis. If gross sales includes all customer revenue, it may include current clients, new clients and brand-sent jobs in the same bucket.
For a working cleaner, gross sales can sound harmless until you ask what sits inside it. Does it include recurring accounts you brought with you? Does it include work from your old customer list after rebrand? Does it include a job the franchisor never touched? The answers belong in Item 6 of the Franchise Disclosure Document and in the agreement, not in a salesperson's shrug.
This page is about fee basis, not the whole cost stack. The setup fee and the wider cost picture have their own page. On this question, stay narrow. If a franchisor cannot explain what the ongoing fee is calculated on, you do not yet understand the deal.
- Fee basis — The pool of sales or work the fee applies to.
- Gross sales — A common franchise term for sales recorded by the franchised business, with the exact definition written in the documents.
- Pre-existing accounts — Customers you had before joining the franchise or converting your cleaning business.
- Brand-sent work — Jobs the franchisor's marketing, booking site or intake system sends your way.
Why did franchises charge a cut of everything?
Franchises charged a percentage of everything because the old model had no clean way to measure what the franchisor actually caused. In the 1970s, the package was usually a name, an operations manual, training and a territory on paper. The local owner still had to find every customer.
The law and the house-cleaning franchise era grew up around that world. The California Franchise Investment Law came in 1970. The FTC Franchise Rule was promulgated on 21 December 1978 and became effective on 21 October 1979. Two of the best-known house-cleaning franchise brands were founded in 1979, which dates the era without saying anything about anyone's terms.
The 2007 amendment to the FTC Franchise Rule, mandatory from 1 July 2008, added computer-system disclosure at Item 11 and reserved-channel disclosure at Item 12. That matters because the old deal was not built around software that could answer a homeowner, book work and route that work to a local owner.
Back then, a franchisor could not answer your missed call, quote a homeowner from your booking site, follow up with a quiet estimate, or collect a booking while you were cleaning a kitchen. A percentage of gross sales became the rough measuring stick because the franchisor's contribution was broad and hard to separate.
That is the structural issue. It is not about whether a brand is good or bad. It is about whether the fee basis matches the value being delivered now. Your mother-in-law would call that looking under the couch, not admiring the logo.
| 1979 franchise contribution | Modern franchise contribution |
|---|---|
| Brand: a name people might recognize locally. | Brand: a name tied to marketing, booking pages, intake and follow-up. |
| Operations manual: a binder and a training week. | Operations manual: checklists that can sit inside the daily workflow your crew uses. |
| Lead generation: the local owner usually had to find the customer alone. | Lead generation: the franchisor can market in assigned zip codes and send demand to a local owner. |
| Customer intake: the phone you could answer. | Customer intake: calls you miss, texts and web chat can still get answered, quoted and booked. |
| Scheduling: paper, a wall calendar or local office tools. | Scheduling: schedule, crew, quotes and payments can sit in the same operating system. |
| Payments: mostly local office work after the job. | Payments: payment collection can be part of the booking and business software. |
| Hiring: local legwork by the owner. | Hiring: the system can help screen applicants and ask customers for reviews after a clean. |
What changed for cleaning franchises now?
In 2026, a franchisor can do more than lend a name. It can generate demand, take the booking and hand the owner a job that would not have existed otherwise. When the franchisor can send work, it has another option: charge for the work sent instead of charging on everything the franchised business sells.
That is the line M.I.L. Cleaners draws. Ongoing fees are tied to the work we send you, and every figure is in the Disclosure Document. We are not asking you to trust a slogan. We are saying the fee basis should be visible, written and walked through before you decide.
This matters most when you are joining a franchise when you already have a customer list. You are not buying permission to start from zero. You are deciding whether our brand, booking site, software, marketing in your zip codes, protected territory and training are worth adding to the business you already built.
The software answers the phone when you cannot, replies to texts and web chat, chases quotes that went quiet, helps with hiring, asks for reviews, and handles the plain office work: schedule, crew, quotes, payments and a booking site on your own domain that quotes a flat price.
Do I have to give a franchise a cut of my current clients?
You may have to give a franchise a cut of your current clients if the agreement calculates ongoing fees on gross sales without carving out pre-existing accounts. Do not assume either answer. Ask whether your current customer list is included, excluded or treated differently, and ask where that answer appears in the documents.
A good conversation should be specific without turning into a back-of-napkin calculation. You do not need a hypothetical bill. You need the rule. If a customer was yours before joining, what happens after the rebrand? If that same homeowner books again through the new site, does the treatment change? If you leave, who owns the customer record?
For M.I.L. Cleaners, the plain structure is this: ongoing fees are tied to the work we send you, and every figure is in the Disclosure Document. That is as far as this page should go. The exact documents matter more than a pretty paragraph, and the right answer is the one you can read before signing.
- What is the ongoing fee calculated on? — A straight answer names the base: gross sales, brand-sent work, certain categories of work, or another defined pool.
- Does Item 6 carve out pre-existing accounts? — A straight answer points you to the fee section and says whether customers you already had are treated separately.
- Is anything reduced for a conversion, or only the initial fee? — A straight answer separates the opening cost from the ongoing fee basis, instead of blending them together.
- Who owns the customer record if you leave? — A straight answer points to the agreement and explains where customer records, brand records and post-exit rules are handled.
How M.I.L. Cleaners answers the royalty question
M.I.L. Cleaners answers the royalty question by tying ongoing fees to the work we send you, with every figure stated in the Disclosure Document. Setup is $4,999, down from $9,999, and that switches on your booking site, software, marketing in your zip codes, protected territory and training.
For an existing cleaning operator, the offer is not to throw away what works. Keep your crew. Keep serving your customers. Add the M.I.L. Cleaners brand, the Mother-in-Law Test, the Mother-in-Law Guarantee and the office system that handles calls, texts, web chat, follow-up, hiring help, review asks, schedule, crew, quotes and payments.
A consultant works with you from the first call through launch. The how-to-convert steps have their own page because name change, booking setup, launch timing and territory need room. Here, the point is simpler. If you have a customer list, ask what the fee is calculated on before you ask whether you like the rate.
What people ask
Do I pay royalties on customers I already had before joining a franchise?
In a conventional franchise agreement, you may pay ongoing royalties on customers you already had if the fee is calculated on gross sales and there is no carve-out for pre-existing accounts. Ask what the fee is calculated on, whether Item 6 treats current clients differently, and where the answer appears in the agreement.
What does franchise royalty gross sales mean?
Franchise royalty gross sales usually means the fee is calculated on sales recorded by the franchised business, with the exact definition written in the Franchise Disclosure Document and agreement. For an existing cleaning operator, the key question is whether gross sales includes customers you brought with you.
Do I have to give a franchise a cut of my current clients?
You might, depending on the fee basis in the franchise documents. If ongoing fees apply to all gross sales, current clients may be included. If the documents carve out pre-existing accounts or charge only on certain work, the answer may be different. Ask for the written rule before you compare rates.
What should I ask before joining a franchise with my own customer list?
Ask what the ongoing fee is calculated on, whether Item 6 carves out pre-existing accounts, whether any conversion discount affects ongoing fees or only the initial fee, and who owns the customer record if you leave. Those answers matter more than a quick verbal promise because the documents control the deal.
How are M.I.L. Cleaners ongoing fees structured?
M.I.L. Cleaners ties ongoing fees to the work we send you, with every figure stated in the Disclosure Document. This page does not state a rate, cap or example calculation. The point is fee basis: before signing, you should know exactly what pool of work the fee applies to.
Is a lower franchise royalty always better?
No. A lower rate does not tell you enough if you do not know the fee basis. A fee on all gross sales and a fee tied to brand-sent work are different structures. Before judging a number, ask what the fee is calculated on and whether pre-existing customer accounts are treated separately.
Where do I find whether existing accounts are carved out?
Start with Item 6 of the Franchise Disclosure Document, because that is where fees are disclosed. Then read the franchise agreement for the exact definition and rules. If the answer is hard to find, ask the franchisor to point to the section and explain it in plain language on a call.
Why does this page mention 1979?
The date matters because the FTC Franchise Rule became effective on 21 October 1979, and well-known house-cleaning franchise brands were founded in that same year. The old franchise structure grew around a name, manual, training and territory. Today, a franchisor can also send booked work.
Ask the fee-basis question before you sign
If you already have customers, bring that list to the first call. We will walk through how M.I.L. Cleaners handles work we send, what the Disclosure Document says, and whether the model fits the business you have built.
* This website is not an offer to sell or the solicitation of an offer to buy a franchise. A franchise is offered only by Franchise Disclosure Document, and only in states where we are registered or exempt.
* Our Disclosure Document has no Item 19, so there is no substantiated earnings figure to give you.
* These guides provide general information, not legal, tax, accounting, financial, lending, employment, immigration, insurance, or benefits advice. Check requirements and eligibility with qualified advisers for your circumstances.
